Case Study
Tenica: Replacing an Outdated Website With a Conversion-Driven Experience
Overview.
Tenica came to us with an extremely outdated website that no longer supported their brand, users, or business goals. The site created friction for visitors, performed poorly on mobile devices, and lacked the functionality needed to support their annual conference content. They needed a complete rebuild focused on usability, clarity, and long-term scalability.
Our solution.
We redesigned and rebuilt Tenica’s website from the ground up—creating a modern, mobile-friendly experience centered on user experience and conversion. In addition to improving navigation and design, we implemented custom functionality to support an organized archive for their annual conference, ensuring the site could grow with their needs.
Complete Website Revamp
We replaced an outdated and ineffective website with a modern design that reflects Tenica’s professionalism and makes it easy for visitors to engage and take action.
Improved User Experience & Mobile Design
The new site delivers a smooth, intuitive experience across all devices—ensuring mobile users can navigate, engage, and convert just as easily as desktop users.
Custom Conference Archive Functionality
We built custom functionality to organize and archive Tenica’s annual conference content, creating a structured, scalable system that adds long-term value beyond the initial launch.